A series of Radio and TVC Ads was crafted for this campaign.
Playlist
4 Videos
It’s That Fast
Overview
TSTT is one of the country’s largest providers of communications solutions to the residential and commercial markets. In 2007 they took the market by storm with their enhanced Internet Service offering
which offered full Internet access to all clients.
The super-fast service was dubbed BLINK BROADBAND and back then boasted of speeds of up to reach 2Mbps / 512 Kbps.
This campaign was aggressively pushed in Press, Television and Radio, along with Instore Collateral, Direct Mail and Promotional Activation Drives to encourage sign ups.
Two (2) campaign pieces earned awards. BLINK Imitation Print Ad won a Silver ADDY Award and the BLINK Limbo Radio topped the Corporate Institutional Category at the AAATT – Advertising Agencies Association of Trinidad and Tobago Awards.
The super-fast service was dubbed BLINK BROADBAND and back then boasted of speeds of up to reach 2Mbps / 512 Kbps.
This campaign was aggressively pushed in Press, Television and Radio, along with Instore Collateral, Direct Mail and Promotional Activation Drives to encourage sign ups.
Two (2) campaign pieces earned awards. BLINK Imitation Print Ad won a Silver ADDY Award and the BLINK Limbo Radio topped the Corporate Institutional Category at the AAATT – Advertising Agencies Association of Trinidad and Tobago Awards.
Client
Telecommunications Services of Trinidad and Tobago Limited
Role
Copywriter
Year
2007
